Westfield Mall of Scandinavia is the second-largest mall in the Nordic countries, offering an exceptional platform for experiential marketing and brand activation's. With extensive retail mix and high footfall make it an ideal location for engaging promotional activities.
Key features: 285.000+ weekly visitors 220+ stores Average dwell time exceeding 2 hours
Transport links: Train: 7 minutes from city center, 5 minutes from Odenplan Bus: Multiple routes serve the area Car: parking in garage available
Nearby areas of interest: Strawberry Arena: Sweden national arena ca 2.8mn people in total catchment area 26k officeworkers within 10 min walk 16 hotels in the area Haga Park: Historic royal park Swedish National Museum of Science and Technology Stockholm city centre: Easy access to major attractions
Westfield Mall of Scandinavia's position as a major retail destination in Stockholm, combined with its extensive offerings and high footfall, creates numerous opportunities for engaging brand experiences. The centre's diverse mix of locals, tourists, and families offers a varied audience for impactful marketing campaigns in one of Scandinavia's most dynamic cities.... Read more
Sweden, Europe
Demographics
Avg. dwell time/visit
83 mins
% ABC1
62%
Avg. spend/visit
£6
Women
58%
Men
42%
Weekly footfall
284,615
Age
(Z) 16-24 yrs - 39%
(Y) 25-39 yrs - 40%
(X) 40-58 yrs - 15%
(BB) 59-68 yrs - 6%
This data was provided by the location provider. Data is common to all spaces within the location.