The Main Alley Domination at Parly 2 offers a high-impact media presence in a prime location, positioned close to the centre’s largest entrance and just steps from the biggest experiential space. This domination includes balustrade branding for elevated visibility, kakemonos suspended along the main walkway for consistent, eye-level exposure, and a network of digital totems strategically placed throughout the area for dynamic, full-motion messaging. Surrounded by a diverse mix of popular retail stores, this high-footfall zone ensures repeated brand exposure and strong campaign recall across the full shopper journey.... Read more